Autocentro Baistrocchi becomes Eurocar

Autocentro Baistrocchi grows and becomes part of Eurocar, the network of mobility excellence in Italy.

A new name, the same passion that has always guided us

Autocentro Baistrocchi diventa Eurocar Parma

Our heritage

Autocentro Baistrocchi was founded by Egisto Baistrocchi, who in 1950 initiated the first Italian relationship with Volkswagen and Porsche. Since then, the company, now the longest-standing dealership in Italy, has grown to 8 locations, 130 employees and represents Audi, SEAT, Škoda, Volkswagen, Porsche, and CUPRA. Between 2017 and 2019, activities expanded with new centers dedicated to certified used cars, the Porsche Center Parma, and the introduction of the CUPRA brand.

Why we chose to grow

In 2021, Autocentro Baistrocchi became part of the Eurocar Italia Group, part of Porsche Holding Salzburg. This choice allows us to grow by expanding services, skills, and technologies. A change designed to offer our customers an even more complete and modern experience, while maintaining the closeness, attention, and values that have always distinguished our family history.

From Autocentro Baistrocchi to Eurocar: the same passion, a new future

Our story continues with the same dedication as always, but with the strength and solidity of Eurocar. Being part of a large Group offers a network of excellence ready to be the best travel companions for our customers.

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